Scotties (U.S.) Announces Top Ten Video Finalists

January 27, 2014:  Elementary school students from across the United States participate in the Scotties (U.S.) Trees Rock video contest.  The contest is held by Irving Tissue Inc. in partnership with American Forests.

The Trees Rock contest is aimed at educating elementary students, schools, and PTA groups on why forests and trees are important to all of us.  Participating grade 3 to 5 classes were supplied with an online package containing information on trees and what they do for the environment.  Students worked independently and in groups to produce a Scotties (U.S.) Trees Rock video for a chance to win prizes for their schools. 
 
U.S. residents can vote for their favourite video until February 14, 2014.  The student(s) who submitted the video entry that receives the most votes will receive the grand prize of $10,000 for their school and a Trees Rock Entertainment and Planting Event.  Runner-up prizes and sweepstakes prizes for consumers will also be awarded.  The winning videos will be announced on February 21, 2014.

About Scotties (U.S.) 

  • Scotties (U.S.) facial tissue combines a unique brand promise with the long-standing history of its parent company, J.D. Irving, Limited.
  • Scotties (U.S.) communicates on every box its commitment to plant 3 trees for every 1 used in making its softest-ever tissue.
  • Scotties (U.S.) softest-ever tissues are chain of custody certified through the Sustainable Forestry Initiative.  Learn more at [www.sfiprogram.org].
  • Scotties (U.S.) is the only major US facial tissue brand linked with the Renewable Forest Project.
  • Scotties (U.S.) has partnered with American Forests to create Scotties (U.S.) ReLeaf U.S.A. in an effort to promote urban tree planting initiatives in the United States.
  • J.D. Irving, Limited has planted over 940 million trees since 1957.

About American Forests

American Forests restores and protects urban and rural forests.  Founded in 1875, the oldest national nonprofit conservation organization in the country has served as a catalyst for many of the most important milestones in the conservation movement, including the founding of the U.S. Forest Service, the national forest and national park systems, and literally thousands of forest ecosystem restoration projects and public education efforts.  Since 1990 American Forests has planted more than 45 million trees in forests throughout the U.S. and in 38 countries, resulting in cleaner air and drinking water, restored habitat for wildlife and fish, and the removal of millions of tons of carbon dioxide from the atmosphere. Learn more at [www.americanforests.org].